CHALLENGE

An athlete-focused CBD brand needs to introduce their product line and inspire people to thrive naturally.

SOLUTION

Create an informative video series highlighting each product and its benefits.

ROLE

Art Director | Videographer | Editor | Motion Designer

Mendi’s CBD product work wonders in a variety of ways. These videos were meant to live on YouTube, their product web pages and social to educate customers on the merits of CBD as well as the key benefits and usage of each product.

Along with previously shot athlete b-roll footage, plus the main informational and b-roll footage, motion graphics kept each video feeling fresh, educational and on-brand.